Problem
The Children’s Hospital Research Institute (TCHRI), a national leader in pediatric research, was becoming increasingly dependent on philanthropic donations as Federal funding was stagnant or even decreasing.
Solution
Ray Merenstein was hired to raise awareness and funding for The Children’s Hospital Research Institute. A structured fundraising campaign, utilizing tools of annual giving, planned giving, special event and major gift fundraising was created. Volunteers were recruited and trained on specific key messaging regarding the funding of research. Research was also identified and articulated as a major priority of the comprehensive campaign for The Children’s Hospital.
Results
Fundraising efforts achieved greater than 80 percent growth in a fiscal year for The Children’s Hospital Research Institute ($800,000 in 2001 to $1.5 million in 2004). By 2005 four fundraisers were held annually for research, each grossing $100,000-$500,000. Additionally one new endowed fund was created within the research institute and numerous bequest or planned gifts targeted to TCHRI were secured.
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